For almost a decade, C+K worked with the CT Lottery to shatter overall and game-specific sales goals while solidifying its social value with regulators and the general public. In that time, we managed and executed more than 3,000 communications projects each year, launched dozens of games and developed the Lottery's new tagline to encourage more frequent play – “Did you play today?” Most recently, we helped the Lottery break the $1 billion annual sales mark, a new record, while also returning a record amount of money to the state's general fund.
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